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Reimagining the Future

The renovation of the Goode Building created a dynamic, employee focused workplace that expressed the culture of a future oriented organization.

Norfolk Southern

Norfolk Southern

Goode Building

Atlanta, Ga.

2018

PARTNER

IDEA|SPAN

SCOPE

Ancillary, Architectural Walls, Offices, Workstations

SQUARE FOOTAGE

280,000

PROJECT VALUE

$$$$ (10-15M)

Norfolk Southern

Goode Building

Atlanta, Ga.

2018

PARTNER

IDEA|SPAN

SCOPE

Ancillary, Architectural Walls, Offices, Workstations

SQUARE FOOTAGE

280,000

PROJECT VALUE

$$$$ (10-15M)

Norfolk Southern

Goode Building

Atlanta, Ga.

2018

PARTNER

IDEA|SPAN

SCOPE

Ancillary, Architectural Walls, Offices, Workstations

SQUARE FOOTAGE

280,000

PROJECT VALUE

$$$$ (10-15M)

Norfolk Southern began this project with a goal of creating a workspace to reflect the shifting company brand, a clean, sustainable, technologically advanced logistics business. The desire to attract and retain top talent and the need to accommodate new and different ways of working spurred the renovation. The new design more accurately expresses the brand and offers the flexibility Norfolk Southern needs to adapt as departments and workflows grow and change.

Project Highlights

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Key components of the facility design were a conference center, a lobby and event space, and highly technical spaces. From top to bottom, the entire building is designed to promote employee wellness through the use of height-adjustable furniture and ergonomic seating. To ensure all employees had access to natural light, offices were moved to the building interior and the Trivati wall system was used to avoid blocking daylight. turnerboone successfully partnered with IDEA|SPAN to select product solutions that supported Norfolk Southern’s sustainability goals while expressing the culture of a dynamic organization. Work processes were so improved by the consolidation in the Goode building that Norfolk Southern decided to formally move their HQ from Norfolk to Atlanta in 2021.

The
A-Team

We have the best people in the industry who care about the success of your project as much as you do. We build trust through mutual respect, responsiveness, communication, and empathy.

turnerboone worked with IDEA|SPAN to create a modern workspace that promotes efficiency, wellness and expresses culture to reimagine the future for Norfolk Southern.

Christine Ausman

"turnerboone was a key partner in the planning stages of this project from mockups to fine tuning of product solution to ensure maximum usability. The furniture team assisted the design team with change management activities including: chair rodeo where employees got to vote on their choice of task chairs, providing informational language and imagery for internal change communications, and providing day 1 move in support and chair adjustments."

Christine Ausman
Senior Account Manager

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Christine Ausman
Senior Account Manager

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Christine Ausman
Senior Account Manager
Christine Ausman

"turnerboone was a key partner in the planning stages of this project from mockups to fine tuning of product solution to ensure maximum usability. The furniture team assisted the design team with change management activities including: chair rodeo where employees got to vote on their choice of task chairs, providing informational language and imagery for internal change communications, and providing day 1 move in support and chair adjustments."

Christine Ausman
Senior Account Manager

Don’t Just Take Our Word For It